's offer and lost most of his animation staff.

With most of his staff gone Disney now found himself on his own again. It took Disney's company 78 years to get back the rights to the Oswald character. The Walt Disney Company reacquired the rights to Oswald the Lucky Rabbit from NBC Universal in 2006, through a trade for longtime ABC sports commentator Al Michaels.

Mickey Mouse
After losing the rights to Oswald, Disney felt the need to develop a new character to replace him. He based the character on a mouse he had adopted as a pet while working in a Kansas City studio. Ub Iwerks reworked on the sketches made by Disney so that it was easier to animate it. However, Mickey's voice and personality was provided by Disney. In the words of a Disney employee, "Ub designed Mickey's physical appearance, but Walt gave him his soul." Besides Oswald and Mickey, a similar mouse-character is seen in Alice Comedies which featured a mouse named Ike the Mouse, and the first Flip the Frog cartoon called Fiddlesticks, which showed a Mickey Mouse look-alike playing fiddle. The initial films were animated by Iwerks, his name was prominently featured on the title cards. The mouse was originally named "Mortimer", but later christened "Mickey Mouse" by Lillian Disney who thought that the name Mortimer did not fit. Mortimer later became the name of Mickey's rival for Minnie, who was taller than his renowned adversary and had a Brooklyn accent.

The first animated short with Mickey in it was titled, Plane Crazy, which was, like all of Disney's previous works, a silent film. After failing to find a distributor for Plane Crazy or its follow-up, The Gallopin' Gaucho, Disney created a Mickey cartoon with sound called Steamboat Willie. A businessman named Pat Powers provided Disney with both distribution and Cinephone, a sound-synchronization process. Steamboat Willie became an instant success, and Plane Crazy, The Galloping Gaucho, and all future Mickey cartoons were released with soundtracks. Disney himself provided the vocal effects for the earliest cartoons and performed as the voice of Mickey Mouse until 1946. After the release of Steamboat Willie, Walt Disney would continue to successfully use sound in all of his future cartoons, and Cinephone became the new distributor for Disney's early sound cartoons as well. Mickey soon eclipsed Felix the Cat as the world's most popular cartoon character. By 1930, Felix, now in sound, had faded from the screen, as his sound cartoons failed to gain attention. Mickey's popularity would now skyrocket in the early 1930s.

Silly Symphonies
Following the footsteps of Mickey Mouse series, a series of musical shorts titled, Silly Symphonies was released in 1929. The first of these was titled The Skeleton Dance and was entirely drawn and animated by Iwerks, who was also responsible for drawing the majority of cartoons released by Disney in 1928 and 1929. Although both series were successful, the Disney studio was not seeing its rightful share of profits from Pat Powers, and in 1930, Disney signed a new distribution deal with Columbia Pictures. The original basis of the cartoons were musical novelty, and Carl Stalling wrote the score for the first Silly Symphony cartoons as well.

Iwerks was soon lured by Powers into opening his own studio with an exclusive contract. Later, Carl Stalling would also leave Disney to join Iwerks' new studio.Iwerks launched his Flip the Frog series with first voice cartoon in color, "Fiddlesticks," filmed in two-strip Technicolor. Iwerks also created two other series of cartoons, the Willie Whopper and the Comicolor. In 1936, Iwerks shut his studio to work on various projects dealing with animation technology. He would return to Disney in 1940 and, would go on to pioneer a number of film processes and specialized animation technologies in the studio's research and development department.

By 1932, Mickey Mouse had become quite a popular cinema character, but Silly Symphonies was not as successful. The same year also saw competition for Disney grow worse as Max Fleischer's flapper cartoon character, Betty Boop, would gain more popularity among theater audiences. Fleischer was considered to be Disney's main rival in the 1930s,and was also the father of Richard Fleischer, whom Disney would later hire to direct his 1954 film 20,000 Leagues Under the Sea. Meanwhile, Columbia Pictures dropped the distribution of Disney cartoons and was replaced by United Artists. In late 1932, Herbert Kalmus, who had just completed work on the first three-strip technicolor camera,approached Walt and convinced him to redo Flowers and Trees, which was originally done in black and white, with three-strip Technicolor. Flowers and Trees would go on to be a phenomenal success and would also win the first Academy Award for Best Short Subject: Cartoons for 1932. After Flowers and Trees was released, all future Silly Symphony cartoons were done in color as we

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