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Entrepreneurship
Seven guides to the passion and practicality necessary for any new venture.

 

The Art of the Start by Guy Kawasaki (also available in CD and audio)
The E-Myth Revisited by Michael E. Gerber (also available in CD and audio)
The Republic of Tea ** by Mel Ziegler, Patricia Ziegler, and Bill Rosenzweig
The Partnership Charter by David Gage
Growing a Business by Paul Hawken
Guerrilla Marketing by Jay Conrad Levinson (also available audio)
The Monk and the Riddle Randy Komisar with Kent Lineback

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Narratives
Six industry tales of both fortune and failure.

 

McDonald’s: Behind the Arches by John F. Love
American Steel ** by Richard Preston
The Force by David Dorsey
The Smartest Guys in the Room by Bethany McLean and Peter Elkind
When Genius Failed by Roger Lowenstein
Moneyball by Michael Lewis (also available in audio)

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Innovation & Creativity
Insight into the process of developing new ideas.

Orbiting the Giant Hairball by Gordon MacKenzie
The Art of Innovation by Tom Kelley with Jonathan Littman (also available in audio)
Jump Start Your Business Brain by Doug Hall
A Whack on the Side of the Head by Roger Von Oech
The Creative Habit by Twyla Tharp
The Art of Possibility by Rosamund Stone Zander and Benjamin Zander

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Big Ideas

The future of business books lies here.

The Age of Unreason by Charles Handy
Out of Control by Kevin Kelly
The Rise of the Creative Class by Richard Florida
Emotional Intelligence by Daniel Goleman (also available in CD and audio)
Driven by Paul R. Lawrence and Nitin Nohria
To Engineer is Human by Henry Petroski
The Wisdom of Crowds by James Surowiecki (also available in audio)
Made to Stick by Chip Heath and Dan Heath (also available in CD and audio)

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Takeaways
What everyone is looking for.

 

The First 90 Days by Michael Watkins (also available in CD and audio)
Up the Organization by Robert Townsend
Beyond the Core by Chris Zook
Little Red Book of Selling by Jeffrey Gitomer (also available in CD and audio)
What the CEO Wants You to Know by Ram Charan
The Team Handbook by Peter Scholtes, Brian Joiner, and Barbara Streibel
A Business and Its Belief by Thomas J. Watson, Jr.
Lucky or Smart? by Bo Peabody (also available in audio)
The Lexus and the Olive Tree by Thomas L. Friedman (also available in CD and audio)
Thinkertoys by Michael Michalko
More Than You Know by Michael J. Mauboussin