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金融英语:福特将在中国建立第三工厂

作者:stephen    文章来源:方向标英语网    点击数:    更新时间:2009-9-28 【我来说两句

r in China among established foreign brands that Toyota, for instance, doesn't even 'bench-mark' Ford's products, according to a senior Toyota marketing manager in Beijing. 'We care more about Hyundai here, at least until now,' said the executive, who spoke on condition of anonymity.


福特在中国汽车市场的占有率也不高。J.D. Power & Associates提供的数据显示,按销量计福特是中国第12大汽车品牌,其在华销量仅略高于起亚(Kia),但低于铃木(Suzuki)。据丰田汽车在北京的一位高级营销经理说,作为全球知名品牌之一,福特汽车在中国市场的占有率是如此之低,丰田甚至不关注福特的产品。这位要求不透露其姓名的经理说,至少到现在为止,丰田在中国市场更关注现代汽车。


Bench-marking is a practice by auto makers to monitor what options and features competitors have in their vehicles, as well as their color choices and pricing strategy.


汽车生产商都会关注竞争对手的汽车有哪些选项和功能,以及这些对手的颜色选择和定价策略。


The new Chongqing plant will be flexible enough to produce a range of products but is expected to begin production with a single one, the next-generation Focus. The redesigned Focus is due to make a world premier at the North American International Auto Show in Detroit next year.


福特在重庆新建的这座装配厂虽然可以生产一系列产品,但预计在投产之初它只会生产下一代福克斯轿车。这款重新设计的福克斯轿车将在明年的底特律北美国际车展上首次亮相。


One of Ford's current plants is also in Chongqing, while the other is in Nanjing in eastern China.


福特目前在华的两座汽车装配一座位于重庆,另一座在南京。

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